How To Treat Your Customers Right

Catch and ReleaseWhen I got home tonight, I had two packages from my parents sitting on my doorstep.  One was a box filled with Easter candy and a rope for the booger.  The other was the type of box I love to see--a flat, square box with an Acoustic Sounds label on it!  I popped it open, and was greeted with the latest Black Keys album, Attack & Release, in glorious vinyl.  My good old Dad knows exactly what I like.

While I already listened to the album once, I'm not here to really write a review yet.  I wanted to send along some heartfelt "thanks for knowing your customers" to the Black Keys and Nonesuch Records.  As I was breaking the plastic seal on the LP, I was thinking to myself, "I wish bands would make a digital lossless copy of the album available to you when you buy their LPs".  I mean seriously, when you've just forked out $30+ for the vinyl copy of the album, it seems a little off to then have to turn around and spend another $15 if you want to chuck it into your iTunes collection, or throw it onto your digital music player.  To my pleasant surprise, having put the needle to the vinyl and settling into the couch to read the liner notes, I noticed a CD stuck in the sleeve.  They actually had one-upped me, and included a copy of the album on CD!  That's what I'm talking about!

So, to you Dan and Pat, thanks!